Pro wrestling and Thanksgiving is a tradition that pre-dates
my time on Earth. For a quarter-century of my life, it didn’t even exist.
Through the early 1990s, pro wrestling promotions focused on Thanksgiving as a big date because families didn’t have much to do or watch
that night – remember the NFL didn’t start playing on Thanksgiving night until
2006.
Jim Crockett Promotions hosted Starrcade on Thanksgiving
night through 1987. The WWF held its Survivor Series show on Thanksgiving or
Thanksgiving Eve through 1994. If you’re a 1980s kid, you’ll remember the
annual Saturday Night’s Main Event episode that aired in place of Saturday
Night Live on Thanksgiving weekend.
In 2019, everything changed again, thanks to avowed pro
wrestling nerd and AEW’s leader Tony Khan. We are roughly the same age, so our
childhoods included a whole bunch of pro wrestling shows promoting a big event
around Thanksgiving.
For that first show in 2019, Tony Khan booked Chris Jericho
a televised AEW World Title match vs Scorpio Sky in Chicago. Everyone had high
hopes, but the match and build didn’t quite live up to expectations. Ratings
were also not good, though likely due more to Thanksgiving traffic than the show itself, and
the future of a new Thanksgiving tradition seemed in doubt.
Most of us have memory holed 2020 thanks to a pandemic that
ruined that year’s Thanksgiving. Who knew if or when AEW would ever return to
touring, much less whether they would revisit traditions.
Finally, the big Thanksgiving show delivered.
In 2022, the Thanksgiving eve episode again delivered,
thanks to a shockingly good Chris Jericho vs Ishii match and the Elite (Kenny
Omega & Young Bucks) wrestling the Death Triangle in Chicago after Brawl
Out. The heat, as the kids say, was off the charts.
Last year, the Thanksgiving eve Dynamite kicked off the
first Continental Classic and the start of the latest AEW tradition.
Can you believe it’s been more than five years? Before AEW existed, I
didn’t even watch pro wrestling on a weekly basis. I was done with WWE and
would only watch big NJPW shows.
Today? AEW Dynamite is now an established part of my
Thanksgiving week routine. There’s no Wednesday travel for me, so I get to
avoid the rush and enjoy pro wrestling.
This year, AEW combined the best of the past two years’
shows to give us Chris Jericho vs Ishii II and the first three matches of the second
Continental Classic. I couldn’t be more excited.
The point of this piece, though, is to thank Tony Khan for
his devotion to creating new traditions.
For too long, thanks to the WWE monopoly, traditions across
pro wrestling have been replaced or removed. Sure, WWE has its WrestleMania
weekend, and other big shows, but the traditions that tied pro wrestling to friends and families around holidays were removed.
Beginning with the territory days, pro wrestling promotions focused on holidays because it was easier for fans to spend time together and go to shows. That feeling of community had faded across pro wrestling.
AEW restored that feeling. Double or Nothing is Memorial Day
weekend. All Out has mostly been Labor Day weekend. The All In shows at Wembley
were timed to a U.K. bank holiday. They do Christmas- or New Year’s-themed
shows every year.
It’s fitting that AEW’s promotion for this year’s
Thanksgiving eve show has focused on Chris Jericho, who remains arguably the
company’s biggest mainstream name. He passes the mom test – if you showed a
picture of AEW’s roster to my mother, he might be the only one she’d recognize.
He was the company’s World Champion when AEW’s Thanksgiving
eve tradition started. This year, he’s the Ring of Honor champion, and it still
means something even though he’s not the draw or wrestler he was six years ago.
Time never stops moving. It will soon leave Chris Jericho
behind, and there will be a new wrestler carrying around a title and issuing
challenges for the Thanksgiving Eve Dynamite in Chicago.
AEW is not a plucky upstart anymore. It’s an established
company with its own unique history. And my favorite AEW tradition is a special
episode of Dynamite to kick off a long Thanksgiving weekend.
Here’s to six(ty) more years.
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